Plus Kopi — Brand Identity More than coffee. A space to slow down. The brief had twoPlus Kopi — Brand Identity More than coffee. A space to slow down. The brief had two
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Anggi Louthfi
• Jun 8
Plus Kopi — Brand Identity
More than coffee. A space to slow down.
The brief had two things pulling in opposite directions: the warmth of a traditional Indonesian coffee stall, and the clean ease of a modern cafe. Both had to show up without canceling each other out. A spot for the freelancer on hour six, and for friends who just want billiards and good company.
Plus Kopi means every cup comes with something extra. We tried to make the brand feel the same way.
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