The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
Back to feedPost
Brand Strategy & Education: How to Build a Strong Brand Identity
This video is part of an online course focused on helping creators and entrepreneurs build a strong, recognizable brand identity, along with building and Etsy store, reaching clients and getting sales.
🎬 My role included:
• Course structure and lesson development
• Scriptwriting and educational storytelling
• On-camera presentation
• Video production and editing
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
Related posts
A few mascotte tests that sadly will never see the light of day. Client decided to stick to "normal" branding. 😭
It is certainly their loss! This would've been such a memorable mark. Love it :D
Introducing CapCut Video Studio, a timeline-free, AI-powered workspace on CapCut Web.
Create everything from idea to final video in one canvas:
→ AI to ideate, write, and structure
→ Built-in storyboarding
→ Advanced image + video generation
→ Full editing tools
From short films to ads, bring any story to life in one place.
Get started on CapCut Web with free credits.
Note: Dreamina Seedance 2.0 is currently available in select regions, with more coming soon.
+ Announcing our upcoming CapCut Video Studio Challenge - join here!
1/ Most B2B tech companies aren't under performing they're under communicating, what do I mean about that?
There's a concept I use with every client before we open Figma and it's called the Credibility Gap.
It's the distance between what your company actually is, so that would be the product, team, traction, roadmap and what your brand communicates when someone lands on your website.
Most growth stage B2B companies have this problem because they built the brand early and never revisited it, while the product grew up, the brand didn't.
So now you're pitching enterprise deals with a visual identity that says "bootstrap stratup" and you're losing to competitors half your size who just look more polished. Your best prospects Google you, see a site that screams Series A, and quietly downgrade their expectations before the first call.
The credibility gap is real and most companies don't even know they have it. Brand growing alongside the product is key
Trending
Notion
Notion isn’t just where you work, it’s starting to work for you. What agents are you building?
portfolioreview
The best portfolios tell a story, not just show a grid. Share yours for feedback.
brandguidelines
Brand guidelines are becoming living systems, not static documents. What are you building for your clients?
aivideo
AI video tools are moving at warp speed. Which ones are you experimenting with?
freelancerlife
Freelancer life is wins, pivots, and everything in between. What’s yours right now?