If your brand had a heartbeat… What would it sound like? I design experiences people remember.If your brand had a heartbeat… What would it sound like? I design experiences people remember.
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Writing unique code for animations makes iterating on reactive micro-interactions so much smoother. It completely transforms how a brand narrative feels in the browser.
The Luminary brand needed a refresh – brand equity was lacking, and while the company hurdled staffing changes, much of the original branding had been nearly wiped away.
Soon after joining, it was clear that the design team would need some guidelines to lean up against to uphold quality and consistency in the brand.