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Luxury fashion branding concept focused on creating a cohesive, elegant, and memorable visual identity.
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one last look at Vault® before i call it finished.
added a few more brand applications across the website, app, ID card, cap, and more.
really enjoyed seeing how the identity holds up across completely different touchpoints.
strategy → identity → digital → product
So gooooood
Vault® — Brand Strategy, Identity & Web.
This is definitely the last thing i’m posting about this project😂
The project started as a simple fintech branding exercise and slowly grew into a complete brand system — from strategy and identity to cards, digital products, social, and web.
Really happy with where this one landed.
Vault®: Your money. Under control.
excellent visual execution! the strength in the identity is indisputable.
Congratulations Jen
congrat