A good logo doesn't automatically make a strong brand.

You can have a great mark, great clothes, and great photography, but if everything looks different from one piece to another, people won't remember the brand.

That was something I kept in mind while building the visual identity for TBAS, a modern streetwear brand.

I wanted the identity to feel bold without becoming noisy, and flexible enough to work across clothing, social media, banners, and other brand touchpoints.

So I built the system around a few simple things:

→ A recognizable logo → Strong typography → A consistent visual language → Graphics that still feel like TBAS without the logo being everywhere

Because brand identity isn't about making one design look good.

It's about making 20 different designs still feel like the same brand.

I put the full TBAS identity together on Behance:

What makes you remember a clothing brand: the logo, the visuals, or the overall feeling?

— Shayan Imran

Visualizing Blockchain Architecture by Animation

Thinking:I’ve always believed that art is a way of conveying information through the senses, and for me, the process of understanding how things work is the most essential part of it all. I deeply enjoy taking the concepts I’m passionate about and translating them into a language humanity intuitively understands—whether visual, auditory, or tactile—to create a genuine connection with people. This is what I truly love doing.

From conceptualizing the underlying blockchain principles to executing the final visual animation, every step of this project was completed entirely by myself.

Thank you all for taking the time to check it out!

It's very premium animation you have created. 🎉