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Hi guys, please check out Undertow Echoes, an original AI music video created using Envato as the main tool kit.
I had so many human design moments during this project, my favorite is that I actually got some AI pushback! Midway through I killed an idea that meant redoing a third of the shots. It's language was friendly and it made it seem like it had my back. But I know what's going on. No worries, I stuck it out for us humans, for now.
Here is the 4K version:
https://www.youtube.com/watch?v=9QLU4SRPD90
The network for creativity
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Creatives on Contra have earned over $150M and we are just getting started
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For the Contra x Envato Challenge, 'Human by Design', we built a brand identity and animated a promo video for 'Olo', an accessible crypto-trading platform.
To us, the core of this challenge wasn't about creating more content with AI, but about maintaining one clear creative direction. When drawing from a massive library of separate AI generations, stock footage, fonts, and music, a project can easily turn into a disjointed visual mess. Envato served as our entire toolkit - from AI-generated audio and assets to stock templates and typography.
But every asset still had to answer one crucial question: 'Does this truly feel like Olo'? Guided by the brand promise of making crypto trading accessible for everyone, everywhere, human instinct drove the entire creative process:
1. Curating over generating: Rejecting raw AI outputs that felt flat or out of context and ruthlessly filtering for what actually worked.
2. Building a visual identity: Applying custom effects to transform generic stock footage into a unified aesthetic.
3. Directing the flow: Motion design, precise typography, and timing every single movement to the rhythm of the music in After Effects. Envato Stock and AI tools dramatically accelerate the build process, but it’s the human creator who infuses the soul. It provides the ingredients, but art direction, taste, and instinct define the quality of the final result.
Toolkit: Envato (Envato AI, Stock, Fonts, Audio) + After Effects & Adobe Illustrator.
Brand DesignCreative Design Motion DesignAdobe After EffectsEnvatoenvatochallengeaftereffectsbranding
Nice🔥
Giving a fresh feel to my client's website with @Envato at the forefront of my workflow. 👩🎨🍋
Combining my client's brand design and creative assets from Envato, I animated the product using Envato's AI toolkit.
AI is still falling short on delivering a stand alone hero-section-ready output, this is where the human creativity comes in.
AI video was good but flat so I layered in depth, image and texture I got from Envato, giving it fresh, creative, brand-aligned look the raw AI output could not deliver.
Is "technically good", "actually good"?
I think it's a distinction AI can't tell. What do you think?
See the full workflow and the part AI can't deliver in the video. 🎬
Agree with the distinction. Technically good usually means the output is coherent and error free, actually good means it fits the brand and makes the client's product feel like theirs. That second part is still very much a taste call, not something a model can judge for itself yet.
Pushing generative AI to its limits with this eyewear concept. ⚡️
No After Effects, no 3D software—just raw AI video engine control, structured physics prompting, and tight editing/sound design in DaVinci Resolve.
The goal was to blend procedural fractal textures with rigid product geometry and frame-perfect audio sync.
Sound ON 🔊
What do you think of this workflow?
Skipping After Effects and 3D entirely is wild for something that reads this dimensional. What made you commit to the raw AI video engine route instead of falling back to a hybrid workflow once the physics prompting got tricky?