Which layout is better? . . Curious which one wins? Follow along for more tests like this x.com/r...Which layout is better? . . Curious which one wins? Follow along for more tests like this x.com/r...
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The side-by-side test is a smart way to isolate hierarchy—Hero 2 gives the headline more presence, while Hero 1 feels a touch calmer. I’d keep testing the CTA against the image contrast.
The win here is placement. A gooey moment on the hero adds character, the same effect on a data table or form would just tax the task. Putting it where the eye is already resting is what makes it read as personality instead of noise.