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Where does taste actually come from? Practice, instinct, both?
Envato's Human by Design challenge is giving away $50k in prizes for creative work that shows exactly that - the judgment behind it. The mockup you chose over another. The draft you scrapped. The prompt you rewrote three times because it still didn't feel right.
Not just the output, but the decisions behind it. Can't wait to see what you create ✨ .
One of the best designs I’ve seen today. Really solid work 👏 Highlighting the iterative 'taste' behind the design is a great concept, especially when translating those raw drafts into a polished web reality.
Can't wait to see what everyone does with this theme!
same here 👀!
Up for the challenge!
That line about rewriting a prompt until it finally feels right really resonates. It's all part of the creative process.
The network for creativity
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Creatives on Contra have earned over $150M and we are just getting started
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Here is submission for the Envato × Contra Human by Design challenge.
I set out to answer a simple question: What happens when AI becomes part of an animator's creative process instead of replacing it?
I started out with Envato 3D assets, I used Envato's AI tools to explore ideas, generate concepts, test transitions, and build each scene one decision at a time. Every shot was refined through countless iterations until the visuals, sound, and pacing came together as a single story.
For me, this project isn't about what AI created.
It's about the creative choices that turned those generations into something meaningful.
Created using Envato's Gen AI and Stock Assets Library, Edited and composited using PremierPro and Directed by My creativity.
This is one of my best Submission because the human impact to the final result is Undeniable. When I watched the results I felt it was one video, but having to go through the video that explained the process of how you brought it all together is amazing. BRAVO!
AI built the foundation. Human instinct built the brand. 🏛️✨
Reposting my submission for the #envatochallenge: a complete luxury visual identity and promo for House of Racky.
As a brand designer and video editor, I used @envato as my primary toolkit to explore what happens when AI speed meets human taste.
The "Human by Design" Pivot:
While AI generated the initial abstract shapes, the raw output lacked soul, structural balance, and usable typography. I stepped in as the director—stripping out the cold machine layout, manually rebuilding the geometric logo grid in Illustrator, and pairing it with a high-prestige typography system to create real emotional connection.
From there, I brought the identity to life using Envato Elements for cinematic stock B-roll, realistic mockups, and layered sound design.
AI is the spark, but human taste is the fire. 🔥
@envato @envatotuts
#envatochallenge #humanbydesign #houseofracky #brandidentity #videoediting #logodesign #motiongraphics #graphicdesign
Envato AI gave me a house. It took human instinct to turn it into a home.
For the #envatochallenge, I wanted to put the "Human by Design" philosophy to the test by creating a complete premium brand identity for House of Racky.
My goal was to use Envato’s creative toolkit to push...
Great prsentation and animations, wish you the best in challenge !