ZOE – Social Media Ads Pack We developed a premium ad creative suite for ZOE, a leading scientific platform that replaces generic diets with personalized microbiome and metabolic data. The main challenge was to translate complex biohacking research, clinical percentages, and body markers into simple, clickable social media formats. The final deliverables include a high-converting carousel, a static single ad, and a dynamic video asset optimized for Meta and LinkedIn.

The visual style is built on strict data-driven minimalism using clean backgrounds, a precise modular grid, and sharp typography. Technically, the focus was on advanced data visualization–turning complex research into high-contrast charts, body-marker graphs, and engaging myth-busting layouts, while strictly adhering to platform safe zones to drive app installs among entrepreneurs and high-performers.