Modern Beach Bar Branding: SALTY BIRD's Unique Visual Identity

Modern Beach Bar Branding: SALTY BIRD's Unique Visual IdentityModern Beach Bar Branding: SALTY BIRD's Unique Visual Identity

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Hanna Nikishyna

• 10h

SALTY BIRD is a concept for a modern beach bar built around a bold brand identity and its own universe of characters. At the heart of the brand is a charismatic pigeon that has become a symbol of carefree relaxation and good vibes. Surrounding him is a team of supporting characters, each representing a different aspect of the bar's life and making the brand feel more vibrant, recognizable, and full of personality.

The project includes the development of the logo, brand color palette, mascots, sticker pack, environmental branding, and a cohesive visual identity system. The main idea was to create not just a beach bar, but a complete brand with its own character, humor, and memorable visual language.

🙌 You can explore more details and view the full project presentation via the link https://www.recraft.ai/project/6e54d616-a059-4f73-83cf-643e6063bc39

recraftchallenge AI Art mascotdesign AI VIsual Designer Brand Design Recraft

Arek Dvornechuck

pro

• Jun 21

Animated branding mockups

branding logodesigner Brand Design Animation Logo Design FLORA Google Gemini Kling AI

Aavirash Mitra

pro

• Jun 24

Hey this is super nice! What is your process like? Is Ai involved at all?

Révolté

pro

• Jun 21

sunday. six brands in the pipeline.

four drop next week. two are in stealth.

building all of it at revolte.design

freelancerlife Brand Design Creative Direction

Abdul Rehman

pro

• Jun 21

Cool work💪

Maria Maksymyshyn

• Jun 21

Today I finally finished setting up my services on Contra 🎉

You can now find: • Logo Design • Brand Identity Design • Packaging Design • Print Design

It's important to me that clients clearly understand what’s included in each service, what the process looks like, and what results they can expect before we even begin working together.

But I’m not stopping here.

Since my background combines both design and marketing, I’m planning to introduce a new service that bridges brand strategy and visual design.

Before creating a logo or visual identity, we’ll define: • Target audience • Brand positioning • Competitor insights • Brand personality • Tone of voice

I truly believe that strong design starts with strategy and a deep understanding of the business behind it.

My portfolio and service offerings are still evolving, so I’d love to hear your thoughts and feedback 💛