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Koko Kitchen - Restaurant Brand Identity & Packaging Design š
Koko Kitchen is a bold, character-driven brand identity designed for a Japanese fusion kitchen that serves ramen, artisan cookies, and everything in between with the warmth and personality of a neighborhood spot that actually remembers your order.
The goal was to build a brand that feels as good to look at as the food feels to eat. Deep terracotta orange, a hand-drawn cat chef mascot, and confident wordmark typography that works equally well on a storefront sign at night and a delivery bag at noon.
Special attention was given to:
- A cat chef mascot that carries personality across every touchpoint
- A-frame signage leading with "Made with Love. Served with Joy"
- Premium cookie gift box with Miso Caramel and Matcha White Choc. flavour sleeves
- Staff aprons that make the team part of the brand
- A delivery bag that turns every rider into a moving billboard
- Backlit corner signage that owns the block after dark
The result is a restaurant brand that's warm, memorable, and built to travel from the kitchen counter to the customer's door
Looking to build a food brand identity with this much character? Let's cook something up together
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