Designing Course Curriculums for Clarity and ConversionDesigning Course Curriculums for Clarity and Conversion
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Would you buy a course if you couldn't see what's inside?
On most Kajabi sales pages, the curriculum sits in a collapsed accordion, and most visitors never open it. So we designed it as an open table of contents: the whole course, readable at a glance.
Three decisions make it work:
1. Numbers you can scan. Big module numbers on a highlight turn eight modules into a path, not a wall of text.
2. Time next to every module. Effort is part of the price. "75 min" answers a question buyers are shy to ask.
3. One module in the spotlight. The signature lesson gets the star. The rest stay calm, so the eye knows where the value peaks.
And one quiet fix: neon lime on pink looks bold but reads at about 1.1:1 contrast. We keep lime as a marker behind dark text, never as the text itself.
A curriculum is the product. Show it like one.
Do you open course accordions, or scroll right past them?
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Mahmudul's avatar
This execution deserve only praise. high end work
Senad's avatar
Showing the time next to every module is such a good detail. It answers the "how much work is this" question before the buyer has to ask.
Ella's avatar
Smart call to open up the curriculum. Content hidden in accordions hurts conversions more often than people think.
Valeriia's avatar
Really like the thinking behind this! Making the curriculum visible upfront reduces friction and helps buyers evaluate both the content and time commitment. The highlighted module also creates a clear focal point. Definitely prefer this over hiding everything behind an accordion. Nice work👏
Ergin's avatar
pro
• 2d
scroll right past them, every time
Sujon's avatar
nice work
Samuel's avatar
Beautiful Kajabi work execution and presentation.
Sagar's avatar
Xtylish
Hesty 's avatar
Really smart approach to presenting the curriculum. Letting visitors see the course structure at a glance makes the offer easier to understand and helps them make a more informed buying decision. Nice work.
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