Words first or product first, which opening would you keep?
Same concept app, same brand, two different first seconds.
A opens on a bold question in big type. B drops you straight into the app planning a week.
We built six openings for one launch and these two are the furthest apart.
Which one stops your thumb?
https://contra.com/p/7XmrRUrA
https://givemeprompts.com
Thanks for voting. That curiosity gap is exactly what I was going for with the big type. Would you keep the question that long on a phone, or cut it to three or four words?
The first is the speaker in deep red on black stone, a single beam cutting down from the left, a red disc glowing behind it, everything else in shadow.
The second is brushed silver on a navy riser, curved acrylic ribbons behind, a pale blue disc, light spread evenly across the floor.
One sells the sound. The other sells the engineering.