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Gamified the war on allergies. The original thought was "Game Over, Allergies." Showcased a healthy, naughty child doing what they do best--playing...because that's how parents want to see their kids...healthy, happy, winning. Added the angle of the video game and utilized classic 1983-Digger style imagery to bridge to the older generation buying the product.
The network for creativity
Join 1.25M professional creatives like you
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Creatives on Contra have earned over $150M and we are just getting started
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