🔥 From streetwear to a standout Shopify experience.

I recently worked on DOPE BEYOND, building a bold e-commerce store for a streetwear brand using Shopify and the Palo Alto theme.

From mega menu navigation to size charts and color swatches, every detail was designed to make shopping easier while keeping the brand’s identity strong.

What do you think matters most in a fashion e-commerce store: design, user experience, or functionality? 👇

Ye le Jani Solomon wali post ke liye copy-ready: Fire work Solomon! 🔥 DOPE BEYOND looks like a perfect fit for a bold streetwear brand — love how you took Shopify + Palo Alto theme and pushed it beyond the template with mega menu, size charts and color swatches. Those small UX...

Title: Proper Form — Brand Identity & Visual Language

A brand identity for Proper Form built around a more modern, movement-driven take on recovery and healthcare.

The visual system extends the logo into a complete language through color, typography, imagery and layout, creating a consistent identity across different brand touchpoints.

Created by Lepisov Branding in collaboration with @Creative Mints

Logo design: Ilya Gorchanyuk Creative direction: Dmitry Lepisov Brand identity: Lepisov Branding × Creative Mints

Using the logo mark as the big graphic across the layouts is smart. The purple to pink gradient gives recovery a more energetic feel.