Designed a modern Shopify fashion ecommerce experience for Emily Roggenburk, combining a clean storefront layout with lifestyle-focused product presentation. The website features product collections, apparel and accessories showcases, a shoppable customer gallery, designer highlights, featured press coverage, and newsletter signup with a first-order discount.

The goal was to create a seamless shopping journey that reflects the brand’s identity, helps customers discover products easily, and guides them from browsing collections to making a purchase across desktop and mobile devices.

𝗜𝘁'𝘀 𝗗𝗮𝘆 𝟭𝟬 𝗼𝗳 𝟯𝟬𝗱𝗮𝘆𝘀

𝗦𝗵𝗼𝗽𝗶𝗳𝘆 𝗦𝗽𝗲𝗲𝗱 𝗢𝗽𝘁𝗶𝗺𝗶𝘇𝗮𝘁𝗶𝗼𝗻: How to Score 95+ on Google PageSpeed Insights

Is your Shopify store slow on mobile? Slow load times directly hurt your conversion rate.

𝗧𝗼-𝗱𝗼 𝗟𝗶𝘀𝘁:

1. Compress banners to WebP format.

2. Remove unused tracking app scripts.

3. Preload critical brand fonts.

4. Defer non-essential JavaScript.

𝗧𝗼𝗼𝗹𝘀 𝘁𝗼 𝘁𝗲𝘀𝘁 𝗼𝘂𝘁 𝘆𝗼𝘂𝗿 𝘀𝗶𝘁𝗲 𝘀𝗽𝗲𝗲𝗱:

𝗦𝗵𝗼𝗽𝗶𝗳𝘆 𝗦𝗽𝗲𝗲𝗱 𝗧𝗲𝘀𝘁: https://www.shopify.com/ng/compare/sitespeed

𝗦𝗵𝗼𝗽𝗦𝗰𝗮𝗻 𝗔𝗽𝗽: https://www.shopscan.app/tool/shopify-speed-checker

𝗧𝗵𝘂𝗻𝗱𝗲𝗿𝗽𝗮𝗴𝗲𝗦𝗽𝗲𝗲𝗱: https://www.thunderpagespeed.com/tools/speed-test/

𝗪𝗮𝘁𝗰𝗵 𝗼𝘂𝘁 𝗳𝗼𝗿 𝗺𝗼𝗿𝗲 𝘁𝗶𝗽𝘀 & 𝗵𝗮𝗰𝗸𝘀

Day 10 of 30 and you are unstoppable, Abdullahi. Removing unused tracking scripts is the one most stores ignore and the one that hurts most. Preloading critical fonts plus deferring non-essential JavaScript is the real speed formula. Sharing the testing tools makes this genuinely actionable.