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Reimagining how Moroccan fintech shows up online.
I’ve been following the evolution of NAPS with real interest. What they’re building goes beyond payments it’s part of a broader shift in how money moves in Morocco.
So I took a step back and asked a simple question:
What should a company shaping the future of payments look like online?
This proposal (built in Framer) is my attempt to answer that.
Not just a visual redesign but a reflection of the ambition behind the product, while staying aligned with the existing brand:
full respect of current branding guidelines and identity
clearer expression of the vision and positioning
a more intuitive journey for merchants and businesses
a structure designed to convert interest into real adoption
Because the reality is simple:
the perceived value of a product is deeply influenced by how it presents itself.
That’s why most high-growth startups in the US invest heavily in their website not just as a marketing layer, but as a core product asset:
it builds trust with customers
it reassures partners and investors
and it directly elevates the perceived quality of the solution itself
When a product aims to transform an ecosystem,
its digital presence should do more than “exist” it should lead, reassure, and convert.
This is still a concept, but it shows how design and copy can elevate not just the interface, but the perception of the entire product.
If you’re building something ambitious and want a website that matches that level.
let’s talk.
looks great đź‘Ś
Good work
This is seriously impressive work. The attention to detail and level of execution stand out immediately. You’ve set a high standard here, well done.
The network for creativity
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