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Created a fictional brand identity for MOOD — exploring how a brand can feel like a personality, not just a logo. From visual identity and packaging to digital content, I built a complete visual world with a consistent creative direction.
A logo tells you what a brand is. Its personality tells you why you remember it. ✨ What makes a brand unforgettable to you
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
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For Fourplay Golf, I developed a short logo variation that cleverly integrates the letters 'play' within the number 4.
play inside the 4 is clever
Building a brand that moves with the business. ✦
For MasBirX, I developed a visual identity around logistics, coordination, and seamless delivery, combining a bold purple visual system with a clean, modern and human-centered brand language.
The goal was to create something that feels reliable, connected, and future-ready, while still staying approachable across digital touchpoints.
From the identity and visual direction to social content and digital applications, every element was designed to make the brand feel consistent wherever it shows up.
Brand Identity • Art Direction • Visual System • Digital Branding
What do you think of the direction? 👀
#BrandIdentity #Branding #VisualIdentity #BrandDesign #LogisticsBranding #CreativeDirection #GraphicDesign #DigitalBranding #BrandStrategy #ContraDesign #DesignPortfolio #IdentityDesign
New packaging for a coffee roaster — HEATMAP 🔥
The concept is inspired by heat maps, where color represents temperature.
I connected this idea to the coffee roasting process.
Beautiful work