Ah, that makes sense. Thanks for sharing the context. Sometimes real client projects come with technical and business constraints, and the design decisions need to balance both the visual side and development needs.
I completely agree! That is precisely why many designers have great works in their portfolios, but cannot work on real projects. Because maintaining the balance is a must.
Exploring a digital experience for an Indonesian furniture brand inspired by mid-century modern design.
The website brings together product discovery, storytelling, and visual direction to make the digital experience feel as considered as the furniture itself.