Which direction feels stronger?
Exploring two visual styles for a mobile experience — focusing on mood, contrast, and attention flow.
Curious to know which one stands out more to you.
A or B?
A for me! The dark green moodboard gives it such a grounded, editorial quality — feels luxurious and focused. B has a nice warm energy too but A wins on contrast and attention flow. The way the phone sits in the hand on A feels more natural and immersive. Great direction to explore!
Working on a hero section for GenZz, a bold Gen Z eyewear and fashion brand. Testing two color directions for the landing page and honestly torn between them.
Version 2 has a mint to teal gradient background. Version 1 shifts it to a sky blue gradient. Same layout, same typography, same energy, just a different mood in the backdrop.
Which one pulls you in more and why. Curious if the mint feels more playful and on brand for Gen Z, or if the blue reads cleaner and more premium.
Would love your honest take before I lock this in with the client.
Designed a dashboard concept for tracking net worth across every asset type — stocks, crypto, property, pensions, funds, cash, and liabilities — all in one place.
Instead of the usual pie chart or bar graph, the centerpiece is a dial: a single, glanceable gauge showing where your wealth actually sits. Behind it, a quiet grid of every asset category fades in and out of visibility, reinforcing that everything's accounted for even when it's not the focus.
Dark UI, a single confident green accent, and a lot of negative space — built to make a genuinely overwhelming task (seeing your entire financial picture at once) feel calm instead of cluttered.
Icon cards for me, bouquets are such a visual purchase that a scannable icon beats reading "small/medium/large" every time. Did the compact chips version convert worse in testing, or are you still gathering data on that?