Deciding the Best Branding Version for 'imsparrow'Deciding the Best Branding Version for 'imsparrow'
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Guys please help me decide which version is better. I'm working on my own branding "imsparrow" and can't decide. Which do you think looks better?
V1
V2

37 votes

Ends in 23h

Franco's avatar
V2 is more visually appealing and easier to understand!
Michal's avatar
Thanks!
muhydeen's avatar
the v2 i better in my oppinion , becasue the font of the text is more clear and attractive than the v1
Michal's avatar
Thanks!
Ashlyn's avatar
V1 has a bit more movement that is happening with the text that draws your eyes to it!
Michal's avatar
Thanks!
Atolani's avatar
The v2 is more better i think
Michal's avatar
Thanks!
Vyudu's avatar
V1 for me. The slightly condensed serif feels more confident at small scale—which matters because a sparrow-tier brand will live mostly in tiny contexts (favicons, app icons, embedded chips). V2 reads a touch wider and loses bite. Pro tip: squint at both at 16px on a phone...
Michal's avatar
Yes that's true, thanks!
Sharon's avatar
The V2 looks better.
Michal's avatar
Thanks!
Ruwani's avatar
V1 - I like the way you created the "R"
Michal's avatar
Thanks!
Snehil's avatar
pro
37m
v1
Oyebola's avatar
V2 feels complete the whitespace in the V1 makes it feel something is missing Great concept in between Michal
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