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One of the things I love most about branding is discovering how far you can push something that initially feels completely ordinary.
For Vortex Active, I used Inter, one of the most familiar and widely used typefaces out there, and challenged myself to transform it into something distinctive and striking.
It reminded me that great branding doesn't always come from finding the most unusual typeface or the most complicated visual idea. Sometimes, it's about taking something familiar and giving it a completely new personality through composition, typography, color, and a strong visual system.
That’s what makes branding so exciting to me. There are endless creative possibilities hiding inside the simplest decisions.
Vortex Active is one of the projects I’m most proud of, and I’d love for you to check it out.
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
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Here we go, check the full case study, I think you will love it! 🎃
Love this! 🎃 The pumpkin concept for Renesia is super creative - perfectly matches the Pumpkin Seed Oil story. Clean work in Illustrator & Figma!
MOVVA is now featured on Contra 🤍
I’m especially happy about this because working on this template was a creative outlet for me.
I wanted to build something useful for a business: a website that covers what a studio needs when it opens, from an easy-to-use schedule to clearly structured class information, with a solid foundation for SEO.
At the same time, I wanted it to feel beautiful. To bring a sense of movement, lightness, and the joy of taking a class into the design. To capture that friendly atmosphere that makes you want to walk into a studio and give it a try.
Thank you, Contra team!
Huge congrats on getting featured! 🤍 MOVVA looks stunning - love the mindful movement vibe and that hero image. Super useful concept for studios. Well deserved feature!
A little peek at the brand work we did for Elio Mortgage.
A warm, approachable identity full of warm vibrant colors paired with soft sun rising inspired gradients, inner glows and custom illustrations & more. Loved this direction!
Full case study coming soon, from process to final identity.
Plenty of logo explorations to share too!
That color palette takes the whole identity to a different level!! I loove it.
