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Not me expecting more , but this is an amazing Creative loop concept
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Continuing my series of short motion videos for a crypto project.
Which coin looks better? (Rendered on a transparent background, by the way.)
If your product needs something similar, feel free to reach out :)
67 voted
74%
24 voted
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91 votes
Closed
B took the lead for me
I have posted a Kargen direction a while back that didn't make the cut with a client, but the feedback was great, so I kept pushing it.
This is where it landed. the concept speaks for itself once you see it move. the K carries the momentum and quietly turns into a road at the same time. the motion runs A to B, so you feel the movement, which is really what Kargen is about.
There is a lot more to the identity than just this. the whole thing is meant to feel impactful, calm and professional.
Love the logo and the branding also
