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Taste Test
Two takes on the same landing page. Which one lands better for 'Picnic'?
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Follow along for more tests like this: x.com/rightnextstep
39 votes
Ends in 1d
I'd go with 1, looks more natural
ā¢ 10h
Footer one
Definitely 2
the big picnic wordmark feels friendly. which version got more clicks?
1 for mee, it fits the idea better. Footer 2 somehow gives me those fresh milk ad vibes š
Iād pick Footer 1. The photography gives it more personality and makes the picnic concept feel more inviting.š
Footer 2 is playful, but the real image feels more engaging to me. š
Footer 1. I think the photography creates a stronger emotional connection and gives the layout more depth.
i love version 1 š, like autumn theme
ā¢ 8h
Footer 2š„
Voted Footer 1. For a brand literally called Picnic, the real gingham blanket and the tree-canopy framing do the selling that the flat illustration cannot: you feel the place rather than read about it, and the canopy-to-blanket framing wraps the CTA card like you are looking out...
It is tough to choose when both takes are executed this well. The visual contrast between the two moods is super interesting.
Footer 1 by far. The realistic, warm photography makes it feel cozy which matches the name Picnic so much better than the cartoon vibe in 2.
Footer 2!
Iād pick Footer 1. It feels warmer, more natural, and memorable.
ā¢ 1h
Footer 2
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Elias Vent is a free editorial Framer portfolio template for product,
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Who it's for: designers who want a portfolio that looks as considered as
the work in it.
The hero is the centrepiece: five projects on a tilted curve that swings
past as you scroll, section pinned while it plays, each slide full-bleed
photography with the project name in large type over it.
The rest: near-black editorial ground, a scroll-pinned project gallery,
headlines that resolve letter by letter, a custom cursor over the awards
list, image parallax, and an animated gradient shader in the footer
wired to the site's colour tokens. All native Framer.
What you get: a home page (hero, about, principles, services, gallery,
FAQ, contact), case study pages, five populated demo projects, and a
styled 404.
Live preview: https://eliasvent.framer.website
ā¢ Sep 1
brilliant work!
this is awesome