A client requests a website redesign, believing their paid ads are underperforming. They have inv...A client requests a website redesign, believing their paid ads are underperforming. They have inv...
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A client requests a website redesign, believing their paid ads are underperforming. They have invested heavily, attributing issues to branding or copy
However, analytics reveal the core problem. Their mobile site loads its initial section in six seconds. A 14MB uncompressed WordPress image creates a significant barrier in their conversion process
They do not require a new brand guide. They need to understand their site is hindering ad performance. While a redesign is requested, the true need is to stop financial waste and improve website functionality. My role is to identify the actual challenge, then create a solution. The solution often differs from the client's initial perception
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The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started