Ledger — AI CFO Platform Ledger is an AI platform that acts as an always-on Chief Financial Officer for founders — connecting to accounts, learning cash rhythm, and surfacing risks before they become real problems. I designed the full landing page. My role: UI/UX Design Scope: Landing page Financial tools for founders usually feel either cold (dashboards) or intimidating (accounting software).

For Ledger, we borrowed from old-world institutional finance instead — serif type, oil-painting textures, classical architecture — so an AI CFO feels like real authority, not another app.

This color pallet works so well with data and makes everything look premium. love it!

Designed a clean, premium website concept for Arave — a modern digital watch brand. Focused on strong visuals, product storytelling, and a minimal, technical feel.

Would love to hear your thoughts — what do you think I could improve in this project?

"Built to be taken apart" reframes repairability as the premium feature, not a compromise - most watch sites hide the mechanism, this one leads with it.