Explore Cutting-Edge Brand Identity Designs of 2025

Explore Cutting-Edge Brand Identity Designs of 2025Explore Cutting-Edge Brand Identity Designs of 2025

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Ari Catur

• 16h

Hi Folks,

I am pleased to present a selected collection of my brand identity work from 2025.

Throughout the past year, my focus has remained on building visual systems that are both memorable and strategically sound. Translating complex business goals into clear, scalable design solutions is at the core of my practice.

I invite you to review the collection. I am open to discussing new opportunities and connecting with fellow industry professionals. Let's build something impactful together. https://contra.com/p/rgqFO2mL-logo-collecetion?referralExperimentNid=DEFAULT_REFERRAL_PROGRAM&referrerUsername=lely_catur_hariyanto_fb56ii6y

branddesign logodesign visualidentity

pro

• Jun 6

what happens when you treat a brand identity like a spec sheet.

typography system: Orbitron + IBM Plex Mono palette: safety orange, void black, hazard white feeling: a €3M machine that doesn't explain itself

IRONGRADE case study → coming soon

mechanicaldesign robotics Brand Design

Aavirash Mitra

pro

• Jun 6

Amazing work! I’m curious, are these concept projects? And regardless, it’s brilliant, keep it up! :)

Hardik Bhansali

max

• Jun 6

Visual Identity was not a name I intended to leave behind. It carried the beginning of my work the experiments, the recognition, the failures, the long nights, and the quiet belief that the web could become more than a place for information. The thought of changing it began in a recent conversation with one of my client turned friend, he mentioned the name no longer reflected what the studio had become, I resisted that at first. Why? because some names become attached to the years they helped you survive. But the more I sat with it, the more obvious it became. We had started thinking and working in terms of perception, with atmosphere, with motion, story, technology, and memory. Lucerrá is the name for that wider pursuit. Digital experiences, directed like cinema.