From Initial Sketches to the Final M Logo DesignFrom Initial Sketches to the Final M Logo Design
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How does a logo creation start?
After the briefing, once I understand the business inside out, I start with pen and paper. Drawing isn’t my main skill, but it helps me organize my ideas and try dozens of different ways until I land on a great result, before taking it to the computer and vectorizing it.
Here’s a glimpse of that process, from first sketches to the final “M”.
I invite you to see the full journey through the visual identity of Muzo Estudio. I’m really proud of the result and the process. Hope you like it.
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Benjamin's avatar
TRUEFRAME logo
pen and paper before the computer is the part most people skip
Renzo's avatar
So true. But it’s really needed. Feels slower at first, but it saves a lot of time
Mahmudul's avatar
This is the one thing AI can never truly replicate. keep it up man
Renzo's avatar
absolutely
Mahmudul's avatar
Exactly mate
Ella's avatar
Pen and paper is so underrated. It's the fastest way to explore lots of directions before getting stuck in details. Love seeing the sketches.
Renzo's avatar
Thanks, Ella! Totally agree, sketching first helps me explore ideas without overthinking the details too early
Mostafa's avatar
That's really great idea to sketch your designs before working on them good job Renzo 🎉🎉
Renzo's avatar
Thanks Mostafa!
Mostafa's avatar
Pardon Renzo❤️
Kabir's avatar
Split Creatives logo
Love seeing the process from rough sketches to the final mark. The best logos start with thoughtful exploration!
Renzo's avatar
Absolutely, thanks!
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Creatives on Contra have earned over $150M and we are just getting started