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HALDEN - Brand Identity & Visual System
Luxury-oriented identity system built to express precision, restraint and timeless authority.
Scope: Logo design, monogram, typography system, color architecture, brand guidelines and stationery.
The objective was to create a cohesive visual language capable of scaling across print and digital while preserving a quiet luxury positioning.
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
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Just wrapped a new branding project ⚡
DealDesk helps companies negotiate smarter SaaS dealswith a strong premise - “Every vendor has a Deal Desk. Buyers should too.”
The challenge? They needed to look premium enough for C-suite trust but modern enough to stand out. Go too corporate and you're just another boring procurement firm. Too startup-y and you lose the gravitas. Threading that needle was exactly the kind of ask that makes branding work so fun.
We’re now moving into web + asset design under my Design Support service - taking the brand from strategy into real-world touchpoints.
Full case study is live 👀 Check it out
The DealDesk branding is so sharp! That balance of premium and modern is exactly right for a B2B SaaS brand — the dark teal palette and clean typography really communicate trust. Great work!
KILN - CONTEMPORARY CERAMIC STUDIO BRANDING.
Brand DesignLogo DesignPackaging DesignAdobe PhotoshopAdobe SuiteAdobe Illustratorbrandinggraphicdesignerpackagingbranding
love the type !
Stop hiring designers. Start hiring brand strategists.
Because a logo alone won’t fix:
• Low conversions
• Confused messaging
• Inconsistent visuals
• A brand that “looks nice” but doesn’t sell
Most founders don’t need a redesign.
They need positioning clarity + a visual system that communicates value instantly.
I help startups and growing brands build identity systems that:
✔ Increase perceived value
✔ Attract premium clients
✔ Create consistency across every touchpoint
✔ Make marketing easier (because the brand finally makes sense)
This isn’t decoration.
It’s strategic brand architecture.
If you’re launching, rebranding, or scaling and you want a brand that actually works — let’s talk.
Drop “READY” below or send a direct message.
Brand DesignBrand StrategyLogo DesignAdobe InDesignFigmaAdobe Illustratorbranddesignerlogodesignerbrandstrategy
Very professional and creative work.
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