Can a habit tracker feel like a brand experience, not just a table?
For Nutrafine’s corporate gifting, each month is tied to one SKU, using the same colour as its packaging. It’s more colour than I would usually choose, but the depth of the palette, white linework and typography make the system hold together.
The bigger idea was to make the tracker itself feel less expected. Instead of a grid, we built a spiral, turning a practical tool into something more playful, memorable and distinctly Nutrafine.
The orange-and-black system has real presence, and the mobile frames show the hierarchy holding together rather than just shrinking. The clear CTA placement is a smart counterweight to the oversized hero type.
Connected-home products can become complicated very quickly.
The challenge with this concept was to create a controller that gives users access to their devices without making them feel like they're operating a technical system.
The experience is organized around the way people actually interact with their homes — rooms, devices and everyday controls.
The interface gives users a quick overview of their home while keeping important actions easy to reach.
The visual system stays clean and restrained so the technology doesn't overwhelm the experience.
Focus: Smart Home UI/UX · IoT App Design · Home Automation · Mobile Product Design
Designed for a connected-home experience where control should feel simple.