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Just finished this branding exploration for Younic a Workflow Management Software.
The identity is built around the letterform Y, symbolizing connection, guided paths, and growth.
Purple drives the core system with light blue supporting flow and clarity.
Would love to hear honest feedback from fellow designers.
What works? What would you improve?
Your critique will help refine it further.
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
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Had so much fun with the Detach project. Can't wait to show more on the new project in a similar style!
Crushed it
Sup, Contra. I'm new to this platform 👋🏻
Brand designer, based in London, UK 🇬🇧
How's everybody doing?
Welcome to Contra, Alex! 👋 Great to see your logo work — the set looks really clean and well crafted.
A personal art direction study inspired by Aperol.
Concept: “Fresh dip like a…🔥”
This project explores the refreshing sensation of summer — that instant feeling when you dive into a pool or take the first cold sip of a drink under the sun. The idea was to translate that moment visually through a mix of photography and bold graphic shapes.
By blending cut-out photography with fluid and geometric forms, the compositions create a sense of movement and immersion, as if the images themselves were dipping into color and freshness.
The goal was to create a playful and contemporary aesthetic that captures the light, social, and refreshing spirit associated with Aperol.
This is a personal creative exploration of how graphic forms and photography can merge to express the feeling of a refreshing summer “dip”.
Cool!!
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