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When Typography Breaks the Rules. 🖤
Bold 3D lettering, dramatic shadows, and twisted perspectives turn typography into an experience you can’t ignore.
Would you call this art or an obsession?
3dtypographymotiondesignexperimentaldesignGraphic DesignMotion DesignTypographyAdobe After EffectsAdobe IllustratorCinema 4D
Obsession, but the useful kind. The stacked extrusion makes the words read like a sculpture, so I'm curious how you kept any legibility as the letters twist, or is the unreadability part of the point?
The idea was to push typography beyond readability and treat it as a sculptural form. The rotation reveals different parts of the lettering, while the stacked extrusion adds depth and movement. I wanted the viewer to experience the typography visually, not just read it.
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