Suraj Chhabra
Brand & packaging designer based in Mumbai.
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Happyverse - Visual Identity Design
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Brand identity design for Ra-Un 🌹
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“It’s not jewellery, it’s personality.”
A silver jewellery brand that prides itself on its intricate designs, Ra-Un was established to encourage people to discover and embrace who they truly were.
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After an extensive brand strategy exercise, the brand’s personality, tone of voice, positioning and other traits were decoded. This helped us bring Ra-Un’s elegant-yet-flirtatious essence to life through modern typographic choices, bold colour palette and clean layouts.
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Scope of work: brand strategy, logo & identity design, verbal identity, packaging design.
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