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if you had to choose between those product sections, knowing the following:
hero/footer will be in dark mode and the rest of the page will be light mode.
which one would you go for?
Aqua on Black or Black on Aqua?
A digital concept for Madame Fin, a Thai fragrance brand, focused on translating the identity of K. Eau de Parfum into a more refined, editorial web experience.
The direction combines luxury fashion aesthetics, cinematic imagery, oversized typography, and immersive product storytelling to make the fragrance feel less like a product page and more like a campaign.