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Logo Challenge 🥕🌿
Turning a simple idea into a memorable identity.
For Edible Roots, I played with the typography itself — transforming the letters into a carrot-inspired visual and pairing it with leafy details.
Simple concept, but with a little twist. ✨
What do you think? 👀
The letterform transformation is a lovely fit for Edible Roots—the carrot-inspired shapes stay legible while adding a memorable organic cue. The alternate colorways also give the identity a lot of useful flexibility.
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the green background looks good. which bewy logo do you like?