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The warm earthy palette feels so right for a health brand, calm without being clinical. That debossed card shot is a great detail, the logo mark reads beautifully at small sizes.
so clean, i love the inclusion of that warm orange/red.
without any hesitation this is top notch branding work
The little details really make all the difference. What was the biggest challenge in bringing this vision to life?
love how clean this is
That embossed card on the kraft stock is a nice touch. Warm and calm, which fits a health brand.
Superb!!!!!!
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PUNI SKIN — Brand Identity & Packaging for a Skincare Line
I created the full brand system: a soft, rounded wordmark and a single signature pink balanced with sage green that ties the whole line together. 🔥
Enterprise software is rarely simple. Its brand shouldn’t add to the noise.
I’ve put together the brand guidelines for Strata, an enterprise SaaS platform that connects fragmented systems, data, workflows and teams in one coordinated environment.
The system runs on one idea: every layer, working as one.
Logo: five horizontal layers, each distinct, sharing one structure and direction, forming a subtle S
Colour: STRATA Blue for intelligence and forward movement, a refined near-black for authority, and generous white space for clarity
Layout: modular grids, strong alignment and clear hierarchy, so complex information stays readable
Complex platforms don’t need to look simpler. They need to look in control.
If you’re building a B2B platform and need a brand that makes complexity feel organized, let’s talk.
#brandidentity #logodesign #saasbranding #brandguidelines
Most enterprise teams run on systems that don’t talk to each other.
Strata was built to change that: one coordinated environment that connects fragmented systems, data, workflows and teams.
Its brand had to carry the same idea. The logo is a modular symbol of five horizontal layers. Each layer stays distinct, yet all five share one structure and direction, forming a subtle letter S.
The system follows the principle “Complexity, organised into movement”:
Blue for intelligence, connection and forward movement
Near-black for authority and technical depth
Generous white space for clarity
Modular grids and structured layouts, with strong alignment and architectural spacing
For enterprise software, complexity is a given. A brand’s job is to make it feel organised, precise and in control.
If your SaaS or B2B platform needs an identity that looks as capable as the product, this is the work I do: strategy, logo design and a visual system your team can scale.
#brandidentity #logodesign #saasbranding #enterprisebranding
