Kicking off my PARKET × Lowkey project this week. I usually start by looking at where a brand cam...Kicking off my PARKET × Lowkey project this week. I usually start by looking at where a brand cam...
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Kicking off my PARKET × Lowkey project this week.
I usually start by looking at where a brand came from, what shaped it, and what should carry forward.
PARKET is moving toward a clearer B2B future, so one of the early questions is how much of its existing purple identity should remain.
Less purple or more purple? #futreofparking #designbylowkey #conceptualtastetest
Less Purple
More Purple

2 votes

Ends in 1d

Afnan 's avatar
More purple one. It is more powerful
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