The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
Back to feedPost
Designed this tent card for a hotel chain running 13+ properties. Thousands of guests interact with this card every month.
You've probably seen them in hotel rooms. Placed on your bed, asking you to reuse your sheets. Most of them look like they were made in Word.
I wanted to actually put thought into it.
The globe sitting inside a water droplet was the concept I pushed for. It does the storytelling without making the guest read a wall of text. The botanical elements tie the sustainability message in visually.
The interesting part about designing for physical spaces is that you can't A/B test it like a landing page.
It either works the first time someone picks it up, or it doesn't. So the hierarchy has to be tight. Headline first, visual second, action last.
Creative work
Thanks!
Love this!
Thank you!
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
Related posts
Ino is a Bulgarian family knitwear brand with 25+ years of craft behind it - but its old identity no longer reflected the warmth, quality and heritage at the heart of the brand.
For the redesign, I built the concept around family heritage and personal signature - creating a visual system that feels refined, human and timeless, while giving Ino a more recognizable presence across packaging, social media and brand touchpoints.
Good one here
We partnered with Gaia Naturelle, a Slovenian skincare brand, to design a brand and packaging system built from wood — a material almost no one in cosmetics uses.
The challenge was making it work as actual packaging, not as a gimmick. It had to feel genuinely natural up close, hold up across a full product range, and still earn attention from across a retail shelf.
The identity is built around a single typographic mark designed to survive any surface — printed on paper, burnt into wood, or stamped into handmade soap. That consistency became the spine of the system, letting the range feel like one family across very different materials and finishes.
The packaging itself is local wood, finished with custom laser-engraved grain patterns that give each piece its own character. Gold-foil labels carry product information and bring just enough contrast to keep the range legible at a distance. Every decision was about restraint — fewer elements, used with intent.
The result is a skincare brand that doesn't look like other skincare brands. Natural where it should be, deliberate everywhere else, and unmistakable on a shelf.
Amazing work!
I just released my first iPhone wallpaper pack: Halation Garden.
A curated set of 10 dreamy, floral wallpapers inspired by soft film glow (halation), dark tones, and minimal compositions—made to bring a calm, cinematic feel to your lock screen.
Available for download on my profile!
Beautiful 😍
Trending
Claude
Claude has entered the design space. How are you using Claude Design?
Contra University
Learn from expert creatives how to earn more using next-gen AI tools.
creativeaiflow
Creative AI workflows are evolving. What tools do you use, and what are their strengths and weaknesses?
portfolioreview
The best portfolios tell a story, not just show a grid. Share yours for feedback.
freelancerlife
Freelancer life is wins, pivots, and everything in between. What’s yours right now?