FEATH – Brand Identity & Packaging Design ✨ A thoughtfully crafted brand identity for FEATH, a

FEATH – Brand Identity & Packaging Design ✨ A thoughtfully crafted brand identity for FEATH, aFEATH – Brand Identity & Packaging Design ✨ A thoughtfully crafted brand identity for FEATH, a

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Harsh Ramoliya

• 3h

FEATH – Brand Identity & Packaging Design ✨

A thoughtfully crafted brand identity for FEATH, a wellness and personal care brand inspired by lightness, purity, balance, and mindful living.

This project was focused on building a modern, minimal, and emotionally engaging visual identity that communicates trust, calmness, and premium quality while maintaining strong brand recognition across every touchpoint.

🔹 Project Highlights

✔ Complete Brand Identity Design ✔ Logo Design & Symbol Development ✔ Custom Typography & Letter Spacing ✔ Geometric Grid System ✔ Brand Strategy & Visual Language ✔ Brand Guidelines & Identity System ✔ Color Palette Selection ✔ Packaging Design (Bottle & Box) ✔ Business Card Design ✔ Social Media Creative Direction ✔ Product Mockups & Brand Presentation ✔ Marketing Collateral Design ✔ Print & Digital Brand Assets

🎯 Design Approach

The branding was built around a clean and minimal aesthetic using soft gradients, balanced compositions, and carefully selected typography. Every design element was created to represent calmness, emotional wellness, and a premium lifestyle experience.

The signature symbol reflects growth, harmony, freedom, and self-care, while the overall identity ensures consistency across digital and physical branding materials.

🛠 Skills & Tools Used

• Brand Strategy • Logo Design • Visual Identity Design • Packaging Design • Typography • Grid System Design • Color Psychology • Graphic Design • Print Design • Mockup Presentation • Adobe Illustrator • Adobe Photoshop • Brand Guideline Development

Great branding is more than just a logo it's about creating a memorable experience that connects with people and builds lasting trust.

If you're looking to build a distinctive brand identity that stands out in today's competitive market, let's connect.

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Brand Audit Design Brand Design Graphic Design Adobe Illustrator Adobe Photoshop Adobe XD

Webshocker Matjaz Valentar

pro

• Jul 9

Designed and developed the complete brand identity and digital experience for The Mine, a boutique cinematography studio.

From the logo and visual identity to UX/UI, art direction, 3D visual elements, motion design, and full website development, every aspect was crafted to reflect the studio's cinematic approach. Inspired by the concept of a mine, the visual language features floating stone formations, creating a distinctive and memorable brand experience.

The website also features a fully custom cinematic navigation system, replacing conventional page browsing with an immersive storytelling journey through smooth transitions and carefully choreographed interactions.

Web Design Brand Design Motion Design Adobe After Effects Adobe Photoshop

Nawras M Khrais

pro

• Jul 9

Wow! Such an UNEXPECTED experience! 🤩✨️

Révolté

pro

• Jul 9

Fracture's identity doesn't stop at posters — it survives a t-shirt, a pin set, a phone screen, and a mailer box without breaking the rule: yellow blocks occlude, never distort. Same system, five very different surfaces.

See the full case study → Check it out

Brand Design saasdesign Creative Direction

Rabyaan Khan

pro

• Jul 9

Used my 1st upgoat on this platform. Amazing job!

Hanna Woa 🔥

pro

• Jul 9

Would you pay a 400€/month membership without needing convincing? This was my challenge with Beau Society, a premium wellness membership in Lyon 💆 Instead of justifying the price, I've built a brand that removes the decision entirely: strategy, creative direction and design, all engineered so that 400€ feels OBVIOUS to the target audience, not expensive. What's more exhausting for you: paying for wellness, or figuring out where to spend it? For me: The second, and I learned it the hard way! 💀

branding brandstrategy brandidentity

Daniel G Bright

max

• Jul 10

the decision-removal angle is the whole game. price stops being a debate the moment the brand signals you're already the kind of person who buys it, and the serif system plus that monogram pull that off. reads like membership not a purchase, really nice work