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This perfume campaign explores a premium, cinematic approach to fragrance photography, using warm amber tones, soft golden light, rich textures, and carefully styled compositions.
The creative direction focuses on capturing the mood and character of the fragrance through elegant product arrangements, close-up bottle details, reflective surfaces, and atmospheric lighting. Each visual is designed to make the perfume the centre of attention while creating a consistent look across the campaign.
The campaign combines clean hero product shots with more expressive editorial compositions to show how fragrance can be presented across product launches, social media, e-commerce, and digital advertising.
The goal is to transform a single perfume product into a cohesive commercial campaign with a distinctive visual identity.
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
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I worked on Brief 05 of the @makeyourbrief challenge: a brand identity for Timberline, a luxury ranch and equestrian retreat. I hand-drew the horse symbol with a marker, paired it with a clean modern wordmark and an earthy palette, and extended it into merch and lodge photography using AI under my own art direction, with retouching by hand.
Would you stay here? Tell me which image sold you.
That's really incredible great job Andreu❤️❤️
AI creatives — but on-brand and true to the product ✨
A big part of our work at The Ash Design this year: AI visuals for e-commerce brands. Not "prompt → post", but generated scenes that are art-directed, retouched and designed into real campaigns.
A few recent ones:
→ Curativa Bay (HOCl skincare): splash & bubble product scenes turned into website heroes
→ Sol d'Amore (lip cosmetics): product shots, an 8-post Instagram campaign and a Pink October campaign with AI model imagery
→ Wafaa (contracts platform): an educational IG series where AI was used only where it actually helped
Biggest lesson: the product has to stay 100% real — shades, caps, textures. AI builds the scene, design does the selling.
Open for new projects: AI product photos, models with your product, social & ad creatives. DM me 👋
aiimagegenerationsocialmediadesignAI ArtArt DirectionProduct PhotographyAdobe PhotoshopFigmaMidjourney
Super crisp visuals and brand alignment! The lighting and textures are spot on.
Most "futuristic sportswear" is just neon on a model.
ARCLIGHT is quiet until a flash hits it. Then the road lines light up.
