AIESEC Oulu Website Redesign - UX Lead The AIESEC Oulu website was built by marketing internsAIESEC Oulu Website Redesign - UX Lead The AIESEC Oulu website was built by marketing interns
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AIESEC Oulu Website Redesign - UX Lead
The AIESEC Oulu website was built by marketing interns without a UX or design background. The result had misplaced content, wrong section names, broken functionality, missing information, and structural logic based on internal org thinking rather than user mental models. As the only team member with UX training, I ran a full written audit, documented every issue with recommendations, and led the team as Jira project lead — assigning all 25 tasks with clear descriptions, priorities, and owners, then reviewing each implementation before marking it done.
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