Custom Logo Design for Rooted: A Core Studio Sub-Brand

Custom Logo Design for Rooted: A Core Studio Sub-BrandCustom Logo Design for Rooted: A Core Studio Sub-Brand

The network for creativity

Join 1.25M professional creatives like you

Connect with clients, get discovered, and run your business 100% commission-free

Creatives on Contra have earned over $150M and we are just getting started

Back to feedPost

Marcos Silfa

pro

• Feb 12

Rooted by Core Studio

Logo Design

Rooted is a nourishment concept developed as a sub-brand of Core Studio, a ladies-only boutique Pilates studio in Abu Dhabi focused on community and holistic well-being.

The logo was conceived as a custom typographic wordmark where meaning is embedded directly into the structure. A subtle branch is integrated into the letter “R”, reinforcing the idea of growth and origin without relying on external symbols or common wellness clichés.

The controlled geometry of the typography balances the organic gesture, maintaining a calm, modern, and premium tone aligned with Core Studio’s visual language.

The result is a scalable and versatile logo designed to support future growth beyond smoothies into coffee, food, and retail applications, while preserving visual cohesion within the Core Studio ecosystem.

logodesign foodandbeverage healthyfood Logo Design Brand Design Art Direction Adobe Illustrator Adobe Photoshop

Ciro

• Feb 12

Love it! 💚 Design is fantastic, and the presentation too! 💛

Marcos Silfa

pro

• Feb 12

Thank you! I’m happy the concept and the presentation came through clearly. I truly appreciate the feedback. 💛

Rishi Shah

pro

• Feb 19

Beautifully resolved wordmark. The way the branch is integrated into the “R” feels subtle and intentional without leaning into obvious wellness symbols. The balance between geometry and organic detail works really well.

I recently explored embedding meaning directly into...

on.contra.com

Crafting the Cocoa Sisters: Premium Brand Design Success

Connect with next-gen talent and tools to get work underway. Hire more independents. Start more projects. Get more creative.

Marcos Silfa

pro

• Feb 19

Thanks, Rishi. I appreciate you noticing that balance. The intention was exactly that, to embed meaning without leaning on the expected visual cues. Glad it resonates.

M Aadil Ali

• Sep 29

I Just Created NOIRÉ 🔥

A Coffee Brand Built Around the Pause.

NOIRÉ is a premium café brand built around a simple idea: Great coffee should feel like a moment of pause, not another part of the routine.

The project explores a complete visual identity, packaging system, takeaway cups, coffee bags, tote bags, menu design, café applications and lifestyle campaign direction.

Instead of relying on the usual loud coffee aesthetics, I built NOIRÉ around deep charcoal, warm ivory, soft graphite, refined typography, subtle botanical illustrations and quiet editorial compositions.

The visual language is intentionally dark, tactile, and understated - giving every touchpoint the feeling of a slow morning, a quiet table, and coffee worth taking your time with.

From the cup in your hand to the café around you, every detail was designed to make the brand feel like a ritual.

Waiting for your thoughts in the comments 🙌🔥

Completed work

branddesigner tastetest Brand Design Graphic Design Packaging Design Adobe Illustrator Adobe InDesign Adobe Photoshop

Jose Luis

• Sep 29

This feels like coffee branding done differently. Quiet but memorable. Love the restraint.

Webshocker Matjaz Valentar

pro

• Sep 29

Created this custom 3D icon set for 3D Walkabout. The icons are built around a cube-based system, with subtle variations to clearly represent different services while keeping a cohesive brand identity.