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So proud to share the 7code brand identity 🎉
Building this brand guideline from the ground up was such a rewarding experience — defining the logo, colors, typography, and tone of voice into one cohesive system. Every detail was crafted to capture 7code's expertise while keeping the brand approachable and human.
Grateful for the journey and excited to see this come to life! ✨
The teal and navy combination works well for a tech brand, and having dedicated tints mapped out keeps the system usable across different contexts. Tone of voice is often the piece that gets skipped in brand guidelines, glad you included it.
This brand identity feels really clean and thoughtfully built. I like how the system looks professional without feeling too rigid, and the overall direction gives 7Codes a more confident and memorable presence. The kind of identity that feels ready to scale.
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Some brands whisper. Sprizz was designed to splash.
The brief was a natural soda brand that needed to feel as alive as the drinks inside the can. Bold, fruity, and unapologetically vibrant, it's a brand that looks like it belongs in your hand on a beach, not on a shelf collecting dust.
The identity was built around a five-color system: grape, orange, berry, citrus, and lime, each flavor getting its own world while the splash mark and italic wordmark keep it all unmistakably Sprizz.
From can packaging to cup branding to the icon suite, every touchpoint was designed to feel like the first sip.
Does the color system make you reach for a flavor?
#BeverageBranding #PackagingDesign #BrandIdentity #FMCGDesign #LogoDesign #ContraFreelance #FoodBranding #BrandingDesigner
2020 designer starter pack:
→ freepik illustrations
→ dribbble gradients
→ random icons
→ inter font
2026 designer starter pack:
→ ai-generated photography
→ brand-first experiences
→ custom typography
→ premium motion
→ ai everywhere
time changes fast.
drop your 2020 vs 2026 below 👇
i'm happy to see your progress 😭
41 voted
79%
11 voted
21%
52 votes
Closed
2026
Round 2 👀
Which visual style is more appealing to you, and what emotions does each design evoke for you?
27 voted
50%
27 voted
50%
54 votes
Closed
Left one for me. The green naturally reinforces the financial context, so the $140M immediately felt more connected to growth and value to me.
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