Appreciate it. That's exactly what I was hoping would come through. The goal wasn't to build a static logo system, but to explore how a brand's DNA could evolve and express itself through signals, connections, and movement.
What if your biggest streaming platform got a Halloween makeover? 🕸️
As Halloween is closing by, I decided to do a short campaign teaser for one of the biggest streaming platforms.
I redesigned their logo and played with the wording as part of their brand messaging in a spooky theme for the upcoming Halloween event.
I retained the brand consistency across the typography and overall logo shape and changed few details within.
Any twitch streamers, viewers or halloween celebrants here?