Day 8/30 — OFFBITE Most snack brands place a mascot on every package. OFFBITE does the opposite. ...Day 8/30 — OFFBITE Most snack brands place a mascot on every package. OFFBITE does the opposite. ...
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
Back to feedPost
Faadil's avatar
Faadil Boussari
pro
• Jul 23
Day 8/30 — OFFBITE
Most snack brands place a mascot on every package.
OFFBITE does the opposite.
Each cookie flavor carries only one fragment of a shared negative-space system. Separated, the cartons remain abstract. Aligned, they reveal one collective presence.
The system extends into motion and behavior without adding eyes, a mouth, or literal limbs. Expression comes through weight, distance, compression, and form.
A self-initiated speculative project exploring packaging, brand systems, motion, and 3D art direction.
View the full case study: https://faadil1.github.io/offbite/
Would this make you stop and look twice on a shelf?
Completed work
Brand DesignCreative DirectionMotion DesignRecraftthree.jssvg
Post image
Post image
Post image
Back to feed
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started