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The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
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I designed an imaginary 3D OOH campaign for Gentle Monster. Here's what's behind it.
G is the first letter of my 26Lab — one imaginary campaign for each letter of the alphabet.
Gentle Monster was an easy choice. A brand that already lives outside reality, where surrealism isn't a style but a baseline. Character and botanical elements are already part of their visual language — I just took both to a different scale.
For the visualization I used Flora: its node-based system was key to keeping the character and the environment consistent across iterations — dozens of them — without losing direction.
AI handled the execution. The concept, the direction, the choices — that part was mine.
#artdirection #3DOOH #conceptdesign
I design the full brand identity and social media system for GRIND, a Lisbon-based artist management and music label.
The scope covered logo design, icon system, color palette, typography, stationery, and a complete set of social media templates all built around a consistent visual language that works across every touchpoint.
The aesthetic sits at the intersection of street culture and industry credibility, bold type, high contrast. Built to stand out in a feed and hold weight in a boardroom.
This branding goes hard! Really like how it feels bold and expressive.
Most packaging doesn’t fail because of the product. It fails because people don’t understand it in 3 seconds.
Too many colors. Too much noise. No clear hierarchy.
I redesigned this packaging to fix one thing: Clarity that builds trust instantly.
✔ Clean, minimal layout ✔ Strong product focus ✔ Balanced typography ✔ Real, retail-ready look
Good packaging doesn’t try to impress. It helps customers decide faster.
If your product looks “okay” but isn’t selling — your packaging might be the problem.
📩 Message me. I’ll review your packaging and suggest improvements
#PackagingDesign #ProductPackaging #MinimalDesign #BrandIdentity #GraphicDesign #CleanDesign #ModernBranding #DesignTransformation #BeforeAfterDesign #CreativeDesign #DesignForBusiness #VisualBranding #RetailDesign #FMCGDesign #StartupBranding
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