Pinch Salt Line: Brand Identity and Packaging SystemPinch Salt Line: Brand Identity and Packaging System
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Bland is a choice.
Pinch is a concept brand for a mid-high salt line made to live on the counter, not in the cupboard. Five flavors, five two-color tins, one refillable keepsake people leave next to the bar cart.
I built the full identity: wordmark, lid lockups, hand-stamped pattern system, tone of voice, and art direction.
More from the system coming soon.
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Celia's avatar
Cool work 🔥
Virginia's avatar
Thank you Celia!!
MD Robin 's avatar
Great work
Virginia's avatar
Thank you!!
Reda's avatar
That's soo awesome!!
Virginia's avatar
Thank you Reda!
Rahman's avatar
Creative work
Virginia's avatar
Thank you!
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The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started