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My entry for the Envato × Contra Human by Design challenge.
AI has changed the game and made almost anything possible. But just because you can make anything doesn’t mean you always know what to make.
For this one, I took one simple piece of Envato’s identity, the logo, and pushed it as far as I could with one goal: make a pretty sick ad.
From there, it was a lot of experimenting, prompting, failing, refining, and eventually bringing all those ideas to life using Envato’s AI tools.
The result is my take on Human by Design. AI can give us endless possibilities, but someone still has to come up with the idea and decide where to take it.
100% created using Envato’s AI features.
Some serious work right there, great submisson!
Thanks man!
The way you took just the logo and let it evolve into something new is such a smart constraint for this challenge. What was the trickiest part of keeping it recognizable as Envato while still pushing it somewhere unexpected?
🙌 🚀
Thanks!
One of the best designs I’ve seen today. Really solid work 👏 Taking a core brand piece and expanding it is perfect for clean landing page structures.
Thank you!
Thank you Dan! your submission is very cool as well, so funny 🚀
💯
🙌
This looks clean and well thought out. How long did it take you to bring everything together?
Thank you! well the visuals took me like 5,6 hours without the editing part
The "pretty sick ad" framing over just a logo is a good reminder that the brief mattered more than the toolset here. Curious how many rounds of failed prompts it took before you landed on that final direction.
it was a lot haha, Thank you man!
this is so cool, love the Porsche wing
Thank you man!
Wooow! This is sick
Thank you man! 🙌
Damn! This is in my top 10 submissions so far 🔥
Woow, Thanks man!🙌
Really impressive work! The atmosphere and visual storytelling are amazing. I especially like how you created a strong mood throughout the video. How did you approach the creative direction for this piece?
Love seeing this breakdown of your process!
Thanks man!
Looks fantastic! 🤩
Love the logo adaptions! Very sick!
Love the commitment you have put on to this video! Creative and fun
Thank you!
Looks Great!
Thank you!
This is dope man 👌🏿
Thanks man!
Absolutely love this submission. Great work!!
Thank you!
Amazing!
Thank you! 🙌
Thank you!
Commendable 👏🏻
🙌
The grading and angles are so freaking awesome dude this is amazing
Great submission here
amazing
Such a thoughtful concept. I really like how you started with one simple element and explored its potential instead of adding complexity. Beautiful work🔥
Wow
The logo on the Zebra was the highlight for me
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Logo animation, animated map, lower thirds and stats auto-resize as you type, so the team can edit videos without a motion designer.
I’d definitely go with black. 🖤 It feels sharper, more premium, and timeless. The transparent concept is creative, but the black version has a stronger visual identity.
Looking Back: My First AI Creation — April 2026
Before I began developing structured AI-assisted production workflows, I was experimenting and discovering what these tools could do.
This concert-style music video featuring Lisa Dean was one of my very first AI creations, made using Luma AI in April 2026. I brought a character I had created in a wrestling game into an AI-generated concert setting and explored how I could combine visuals, music, and atmosphere into a performance.
At the time, I was learning through experimentation, testing possibilities, and discovering both the creative potential and limitations of AI.
Looking back at this project reminds me how far my creative process has evolved since those early experiments. It remains an important milestone in my journey as a character creator and visual storyteller.
Every creative journey starts somewhere. This is where mine began.
#AICreativity #CreativeDirection #VisualStorytelling #LumaAI
Still nice regardless
