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My Little Village | Premium Digital Flyer Concept
An independent digital flyer concept for My Little Village, a private childcare and community app for London families.
The design combines warm editorial typography, generous spacing and a gentle invitation to join the waiting list. The headline, “A little help. A whole village.”, introduces the emotional benefit, supported by clear messages about trusted childcare, parent references and local community.
The flyer comes in three colour variations: ivory and terracotta, soft blush, and pale sage. Each maintains a consistent layout for WhatsApp, Instagram and Facebook.
Deliverables include 1080 × 1080 PNG exports and editable SVG source files, using Cormorant Garamond and DM Sans typography.
This is a self-initiated proposal concept, not commissioned or endorsed by My Little Village. Final colours and brand assets are subject to client approval.
WhatsApp is probably the format that decides this one — flyers like this get forwarded into parent group chats, compressed, and read at thumbnail size long before anyone taps through, which is rough on Cormorant at that weight. Did the three numbered points still hold up at that...
Thanks for the thoughtful feedback. I checked it on my phone, and the three points are readable when opened. You make a fair point about the smaller WhatsApp preview, though. A slight increase in type size and weight could help.
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Obsessed with these!
You spend 6 figures on a brand tracking agency. They spend three months "running the wave." You get a 100-page slide deck that tells you what happened in Q2 while you’re already halfway through Q3.
That’s a post-mortem, not a strategy.
We built the identity and product framing for Timelaps to represent the opposite: continuous visibility.
Research-grade data from 4,000+ consumers, flowing in real-time. No "waves", no dusty decks, just an always on dashboard that shows you if your marketing is actually landing before the budget is gone.
If you’re still waiting 90 days to see if your brand is growing, you’re flying blind.
I have to say, You leave an ipression everytime you appear in my feed. You have got great taste Daniel💪
TechMax brand identity, more coming soon.
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This is the kind of thing I share daily while building follow on x.com/rightnextstep
Amazing work!