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Hot Beans is a playful coffee brand I developed from the ground up, covering brand identity, packaging, and visual direction. The concept is built around energy, optimism, and everyday rituals.
I crafted a bold and expressive visual language using vibrant colors, loose typography, and a simple grid system to balance structure with spontaneity, like a good morning that doesn’t try too hard.
From packaging to in-store touchpoints, every detail was designed to feel approachable, a bit quirky, and instantly recognizable. A small reminder to start the day on a lucky note ☕️
Love thissss!
Hot Beans is such a vibe. The bold orange packaging with that loose hand type makes it feel so alive and grab-off-the-shelf good
Nice!💯
Great work.
such a fun project! You did a great job, Alia!
Thank you all 🫶
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
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